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The Second Annual “Rock/Style” At The Hollywood Roosevelt Hotel

Model in Macy's clothing at the "Rock N Roll" Fashion Show at the Roosevelt Hotel on June 1, 2011.

L.A. Model in Macy's outfit at the "Rock/Style" Event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011. Photo Credit: SSD

R & B Singer Jay Sean hosted the second annual “Rock/Style” fashion event at the Hollywood Roosevelt Hotel’s Tropicana bar by  Los Angeles Times Magazine on June 1, 2011.  All eyes were on the runway over the pool as L.A. Models showcased collections of summer trends from Macy’s.

In between fashion shows I took advantage of the chill down time and chatted it up with numerous Style Seen Daily friends like Jay Sean, Skylar Grey, Holly Madison and Chad Rogers.

Sean is just weeks away from having a new album drop, and enjoys being in his new place of residence — Los Angeles  – for a little bit before having to go back to his “home” — the jet.  It’s nonstop traveling for the Sean crew as his career is continuing to skyrocket.  Jay is very much into fashion.   And it is official, and I got him to agree, that he is a sunglass and sneaker feen (ofcourse I love it) —  Jay has at least 60 pairs of sunglasses and more than 300 pairs of kicks in his new LA closet.  Not bad Sean, not bad.   He shared that for his upcoming music video coming out next week, he decided to keep his style super simple and just don a white tee shirt.  ”I wanted to focus on the lyrics of the song,” Sean explained.

Me with Jay Sean, such an absolute sweetheart!

Me with Jay Sean, such an absolute sweetheart! Sean hosted the second annual "Rock/Style" event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011.

Kali Hawk looked so good we are going to write up a sep. entry just on her sexy style.

Kali Hawk looked so good we are going to write up a sep. entry just on her sexy style. Keep a lookout for it.

a special jacket made for a special guy...

A special jacket made for a special guy: Nickelodeon's Big Time Rush Actor Stephen Kramer Glickman sported a one of a kind light up jacket by LRG. I need to hit up LRG to make this AGAIN for one of my luvs. You know I'm putting that call in tomorrow. ;)

model...  XXX

L.A. Model in Macy's outfit at the "Rock/Style" Event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011. Photo Credit: SSD

Quodos rocking the clear glasses with his manager (and my fake bff) Kevin Parker.  (inside joke LOL)

Personality Quddus Philippe rocking the clear glasses (we like!) with his manager (and my fake bff) Kevin Parker (inside joke been going on for years LOL). Parker where are my flowerssss? Errrr.

XXXX

SSD Contributor Greg Davalos with Reality Stay Holly Madison. Holly shared with Style Seen Daily that she found her dress at a thrift store.

model XXX

L.A. Model in Macy's outfit at the "Rock/Style" Event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011. Photo Credit: SSD

model XXX L.A. Model in Macy’s outfit at the “Rock/Style” Event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011.  Photo Credit: SSD
OMG another reason why I love RIMOWA suit cases.. they're super cute, 180 rotating wheels, can withstand bullets, very light AND they float!! Sold!

OMG another reason why I love RIMOWA suit cases.. they're super cute, 180 rotating wheels, can withstand bullets, very light AND they float! Sold!

XXXX

NYK Cosmetics gave make overs to VIPs at the "Rock/Style" event by Los Angeles Times Magazine on June 1, 2011. Photo Credit: SSD

Skylar Grey, who broke onto the scene with her Grammy performance of “I Need A Doctor” with collaborators Eminem and Dr. Dre, graced the cover of the LA Times Magazine June issue, found all over the event.

XXXX

The "Rock/Style" Event by Los Angeles Times Magazine at the Hollywood Roosevelt Hotel on June 1, 2011. Photo Credit: SSD

Check out our Style Seen Daily friend Christina Mcarty’s video report of this event on the Insider and Entertainment Tonight for more.

And ofcourse, make sure to pick up a copy of The Los Angeles Times Magazine.

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Posted on: June 2, 2011