From red carpet dresses to your favorite summer T-shirt, and everything in between, we had a glimpse of it all within the walls of the West Hollywood showroom of People’s Revolution, located on Melrose Avenue, the sister office to their larger New York City headquarters. Style Seen Daily stopped by to get an up close and personal look at their designers, their offices and of course, they’re style.
Walking into the fashion filled room, there is an intensity you immediatley feel, although its also very relaxed and cool, it is somewhat intimidating, especially when you meet the once described “Snow White with Razors,” Partner Robyn Berkley, who you may be familiar with from the hit show on Bravo, “Kell on Earth,” which documents Robyn and Founder Kelly Cutrone throughout their world in the fast paced fashion and art scenes. Once we spoke with Robyn, who was in fact lovely and nothing like a razor ridden cartoon, we were invited to take a look at their clients hottest styles for 2010, including dresses, t-shirts and sexy stilettos.
September 08: Rachel Zoe and Kate Hudson attend Bravo's The Rachel Zoe Project series launch party at The Gramercy Park Hotel in New York City.
Rachel Zoe dresses high profile celebrities and as a result demands high fees rumored at upwards of $6,000 a day.
The Rachel Zoe Project on Bravo is about the inner workings of Zoe’s world as she attempts to turn her style into a brand.
Zoe makes the perfect reality star and the decision to have a cable show was really a no brainer as she didn’t have much to lose in the general public’s eye. While respected in the fashion world for dressing high profile stars like Demi Moore, Cameron Diaz and Kate Hudsen, Zoe’s public image desperately needed a make over due to accusations of drug use and promoting the stick-thin image. Los Angeles Times once claimed Zoe was “single-handedly bringing anorexia back.”
“I don’t think it’s fair to say that I’m responsible because I’m a thin person, that because I’m influencing their style I’m influencing what they eat,” Zoe stated. “There was this crazy rumor that I was getting diet pills from Mexico and distributing them. I was like, ‘Okay, I’ve never even tried cocaine. I don’t do drugs — I’m too much of a control freak’.”
But Zoe’s past drama in the press seemed to finally work in her favor. The premiere episode of her reality show got higher ratings than the first episode of Project Runway with 527,000 eyes.
Bloggers immediately took to the Internet and typed they were surprised how personable Zoe came across on television. The mainstream press, however, turned out to be a different story. New York Times television critic Ginia Bellafante called Zoe “a pox on humanity” and her “mad consumption … downright unseemly.”
Zoe, who reportedly cried after reading the NYT review, once again defended herself telling the LA Times: “It was the strangest thing in the world for someone who has never met me to accuse me of making our society superficial. Judging the state of society based on me? A ‘pox’? This show is not an effort to solve world issues. It’s a bit of glamour, a bit of an escape.”
Zoe got the last laugh as despite criticism show ratings continued to climb and we here at Style Seen Daily know that Zoe is going no where but up, up, up.
SSD Co-Founder Crystal Fambrini profiled Zoe for Current TV.
Project Runway's Tim Gunn, Nina Garcia, Michael Kors and Heidi Klum.
Official word is not out whether “PROJECT RUNWAY” Season 6 will be put back on the television schedule but word has hit that Bravo’s latest creation called “THE SEW OFF” (Working Title) hopes to give fans their dose of watching up and coming fashionistas battle it out to be the next “it” designer.
The Sew Off will feature 10 established designers who will be paired with well-known individuals who are highly regarded in their own field of expertise (i.e; architect, interior designer, fashion editor, model, actor, photographer). Each week, the teams will create garments and ultimately the winner will be determined and will see their line manufactured and sold.
The show’s producers are now scouting for resident judges.