A simple monochrome dress in a color that works on your skin tone will last for years! Change out the costume jewelry for different looks. Here I paired this dress with an orange necklace from BP Department at Nordstrom that costs an affordable $12.

SSD Founder Crystal Fambrini breaks down how she “got style.”

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SSD Founders Erica Cornwall and Crystal Fambrini. Photo By Randall Slavin.

Yves Saint Laurent said “fashions fade, style is external.”  And we agree, but  what does it mean to us?  SSD believes that style is individualistic.   Everyone has their own unique tastes and views on life, just because something is in “fashion” doesn’t mean it works for everyone, various factors including body shape, personal preference, budget, and lifestyle all determine style.  We truly believe “style” comes from within.  Your life philosophy can be reflected in your clothes, our outer appearance makes a statement on what our inner beliefs are.  People do judge each other on appearances when meeting, it is the first thing we are exposed to before a conversation, so we want to help prepare you to score high points.  We want to help inspire you to be the best YOU.  That is really the main reason we launched Style Seen Daily in 2008.

Don’t settle for clothes or style that no longer fit you properly.   Make the right statement.  Don’t settle for less than what you deserve, or make someone else think you do.  Throw out those BAD clothes,  reflect on the statement you do want to make.  We’re not saying you have to look like you stepped out of a magazine photo-shoot, just own your appearance and be happy with it, this builds confidence.  Take a few more minutes to think about what you are putting on each day, as that’s how you will tackle the day.  Remove the options that don’t serve your image in the most powerful way and replace with choices that always make you feel good.

Shipley & Halmos Designers, Sam Shipley and Jeff Halmos. Photo Credit: Scallywag & Vagabond.

Designers Sam Shipley and Jeff Halmos are now taking their brand, Shipley & Halmos, on the road to meet and greet fans in Barneys CO-OP stores throughout the nation. The brand begun its “Fill in the Blank” Tour  at the Madison Avenue flagship store in New York City and will travel through the East Coast, Texas, Southern California, and finally to Seattle, where the tour ends August 26th. Shipley and Halmos will be taking pictures in an on-location photo booth to collect a range of personalities and personal styles of their customers to publish in book form in the Fall. The nationwide tour will allow designing duo to create an expansive portrait of the Shipley & Halmos customer.

Jessica Szohr in a Shipley & Halmos Leather Jacket, Fall 2009 collection. Photo credit: The Fashion Spot

Sam Shipley and Jeff Halmos have been working together for nearly a decade before the debut of the quirky, eclectic brand of Shipley & Halmos. The West Coast natives left behind the surfer prep brand Trovata, the brand they were previously designing for, and headed to New York City. In NYC they created their own collection of wearable, classic pieces that could be worn by people in every corner of the U.S. Since the brand’s first collection in Spring 2008, the duo has won the coveted Council of Fashion Designers of America (CFDA) award and has even seen their pieces worn by celebrities such as Blake Lively and Jessica Szohr.

Shipley & Halmos, Fall 2010.

While on the road Shipley and Halmos plan on keeping an online diary, that will be available via the brand’s Twitter page which will document their travels and allow fans and customers to watch the tour unfold. There will also be custom t-shirts to commemorate the tour, much like that of a concert t-shirt. Other custom Shipley & Halmos gifts will be available for willing participants at each of the Barneys CO-OP stores that the designers visit. Every customer portrait will be accompanied by questionnaire, so that each page of the final published book will reveal the spontaneity, humor, and personality of the quintessential Shipley & Halmos customer.

Shipley & Halmos "Fill in the Blank" Tour 2010.

The book will be available in Barneys stores this fall to give readers an inside look into the inspired world of Shipley & Halmos, as well as Barneys CO-OP. Since the brand’s first collection in Spring 2008, Barneys New York has been a strong supporter of Shipley & Halmos. The diverse cultures and styles of the Shipley & Halmos customer, and the Barneys New York customer, will be vividly portrayed and able to shine through the published book.

Bravo's Castmembers of "Kell on Earth."

From red carpet dresses to your favorite summer T-shirt, and everything in between, we had a glimpse of it all within the walls of the  West Hollywood showroom of  People’s Revolution, located on Melrose Avenue, the sister office to their larger New York City headquarters. Style Seen Daily stopped by to get an up close and personal look at their designers, their offices and of course, they’re style.

Walking into the fashion filled room, there is an intensity you immediatley feel, although its also very relaxed and cool, it is somewhat intimidating, especially when you meet the once described “Snow White with Razors,” Partner Robyn Berkley, who you may be familiar with from the hit show on Bravo, “Kell on Earth,” which documents Robyn and Founder Kelly Cutrone throughout their world in the fast paced fashion and art scenes.  Once we spoke with Robyn, who was in fact lovely and nothing like a razor ridden cartoon, we were invited to take a look at their clients hottest styles for 2010, including dresses, t-shirts and sexy stilettos.

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Source:  Fashion Newspaper

July 2010
Interactive Workshops Open Doors in San Francisco this July and New York City later this Fall

Since its inception in 1873 as one of the original purveyors of American workwear, the Levi’s® brand has been the uniform of choice for great American pioneers. Levi’s® jeans have been worn by the craftsmen, laborers and artisans who helped define the cultural landscape in America and have shaped the energy and events of our times. This week, the Levi’s® brand celebrates a new generation of pioneers and creative communities across the country with the launch of Levi’s® Workshops. Taking a new, innovative approach to integrating community involvement with retailing, the first Levi’s® Workshop debuts this week in San Francisco followed by a second expression of the program later this fall in New York City. The Levi’s® Workshops will be multi-use spaces, featuring a functional workshop, community event space and retail storefront. Each Workshop is designed to focus on a specific craft including printmaking in the San Francisco Workshop and photography in the New York City shop.

The Levi’s® Workshops will serve as community-based extensions of the brand’s Go Forth marketing campaign, paying homage to the principles of hard work and civic engagement. Central to the Workshop program will be collaborations with recognized pioneers from each community. For eight weeks, each Levi’s® Workshop will open its doors to the general public and host a range of interactive demonstrations, educational programming and events.

The first of the Levi’s® Workshops will open to the public this week in San Francisco’s Mission district, just down the street from one of Levi’s® original factories. Located at 580-582 Valencia Street, the Workshop will feature letterpress, silkscreen and photocopy equipment for local artists and designers to create their own print-based artwork. Community groups and non-profit organizations will also be invited to access these resources and work with the Workshop staff. The space will also offer Levi’s® denim and workwear product that embodies the spirit and craft of print design.

To leverage the energy of the Levi’s® Workshops, the brand has invited local pioneers to execute printmaking-based collaborations including:

–  Alice Waters – chef, author and proprietor of Chez Panisse Restaurant in
Berkeley, California. Waters is also the Vice President of Slow Food
International and a leader of the culinary philosophy based on using
only the freshest organic products served in season. Waters’ commitment
to education led to the creation of The Edible Schoolyard, a one-acre
garden and adjacent kitchen classroom at Berkeley’s Martin Luther King
Jr. Middle School which has grown into a national program.  For her
collaboration with the Levi’s® Workshops, Waters is working with a
longtime design collaborator to create an educational poster for the
Edible Schoolyard. “Levi’s® is bringing together art, food and the
local community,” said Alice Waters. “This is what Chez Panisse has
always been about and what excites me most about the Levi’s®
Workshops.”
–  Craig Newmark – an Internet entrepreneur best known for founding the San
Francisco-based website Craigslist.org, a site where people can help
each other with everyday needs including housing and jobs searches. The
site embraces a culture of trust, based on shared values. Newmark’s
resume includes thirty years working with computers for leading
companies including IBM, GM, Charles Schwab & Co., and Bank of America.
Newmark has partnered with the Levi’s® Workshops, combining his
expertise in digital media with manual printmaking to share powerful
messages.
–  Aaron Rose – artist, film director, curator and writer. Rose directed
the documentary film Beautiful Losers (2008) and recently completed the
short documentary film Become a Microscope based on the life of the
1960s artist/activist nun Sister Corita. Rose’s publishing imprint
Alleged Press releases hardcover books by contemporary artists.
Levi’s® Workshops celebrates his pioneering work as an advocate for
positive creative voices in the arts.  “I am thrilled to be able to
bring the work of Sister Corita to the Levi’s® Workshops in San
Francisco,” said Rose. “Corita is a huge inspiration to me, and
hopefully will have the same effect on the people who take part in our
workshop.”

“The Levi’s® Workshops celebrate the pioneering spirit and hard work of people and organizations that we admire,” said Joshua Katz, head of Collaborations, Partnerships & Creative Concepts for the Levi’s® brand. “It’s all about community, creativity and collaboration. Through the programming, the various production projects and the public resources that we are providing, we are able to collaborate with local heroes who have mastered their craft while inviting in the broader community to roll up their sleeves and get to work.”

Levi’s® Workshops will encourage global involvement through a dedicated website, various social media platforms and syndicated daily content. The website will launch alongside the San Francisco Workshop in early July. Original content supported by articles from renowned guest bloggers will be posted daily, in addition to updates on Twitter, Facebook and Flickr. Supporting the written content will be a series of films highlighting the spirit of the Levi’s® Workshops. These films will be a catalyst for
spreading the message of the
Levi’s® Workshops while documenting the activity happening inside each environment. The website will also include opportunities to purchase Levi’s® products offered in the Levi’s® Workshops. For more information about Levi’s® Workshops and a full list of events, please visit http://workshops.levi.com.

About The Levi’s® Brand

The Levi’s® brand epitomizes classic American style and effortless cool. Levi’s® jeans were invented by Levi Strauss & Co. in 1873 and have since become one of the most recognized and imitated clothing items in the world – capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the
apparel industry. Our range of leading jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style. For more information about the Levi’s® brand, its products and stores, please visit http://www.levi.com.


Source:  The Independent

July 2010

They’re calling it the world’s biggest dressing-up box. Never before has such a vast collection of vintage clothing – in excess of 7,000 dresses, 6,000 pairs of shoes and 20,000 items of jewellery – been assembled in one place in Britain.

Yet this precious attire, from 70-year-old Dior couture to Biba dresses from the Sixties, will be sold in a field at a music festival. Instead of Wellingtons and striped ponchos, the dress code at West Sussex’s Vintage Festival will be seamed stockings and twinsets, kipper ties and winkle-pickers.

Festival veterans might point to the Lost Vagueness corner of Glastonbury where it became customary to cut a late-night sartorial dash in ballgowns and second-hand suits – but that was a style statement that came caked in mud. Vintage Festival will not do dirt. “It’s rare that a cool person wants to be grubby – there wouldn’t be a fashion and beauty industry if people enjoyed being filthy,” says the founder, Wayne Hemingway. “Wouldn’t it be great if you could just go to a festival and be how you’d be if you were going to a nightclub and didn’t have to feel dirty?”

Vintage will be a festival where the toilets are plumbed and have basins and mirrors “so that you can do your lippy”. Camping will come with ready-made beds and the option of breakfast brought to your tent. And the clothes stalls will have stylists on hand, alterations experts equipped with sewing machines and a home delivery service for any purchases.

“I’m already picking out my outfit, we are all so excited,” says Judy Berger, who is curating the Vintage Market Place, which will feature clothes from the Forties through to the Eighties. “I’m going to go to the on-site hairdresser every day and do a different decade, but starting on the Fifties because that’s my favourite.”

Berger has brought together specialist vintage vendors from around Britain, avoiding those who source stock from wholesalers. “The biggest challenge has been ensuring that all the traders are selling something different,” she said. “We’ve brought in people who scour flea markets and car-boot sales and who go to Paris, Italy and LA to find amazing vintage.”

Arrive in combat trousers and a T-shirt paying tribute to your drinking capacity and Hemingway will not be impressed. “I would be disappointed if people turned up in that at ours, I really would. I’m not interested in just creating another festival.”

Vintage is not a nostalgia fest and is targeted at under-25s as much as at those who actually remember wearing the styles of the Seventies and Eighties. The music and dress of Eighties artists, including Heaven 17 and Human League, will be celebrated by contemporary performers such as La Roux. “I like the idea that you can take from the past, enjoy the present and look to the future,” said Hemingway, who has planned the festival with his three older children, all in their early twenties.

Berger hopes the vintage clothing will appeal to younger buyers who want to incorporate the style of a previous era into their look. “There will be seasoned collectors but we want to attract young people as well,” she said. “You can get an amazing Seventies dress for £15 or a piece of fashion history from Dior for £300. You’re not walking into a high-street chain and buying something that everybody else has.”

Alongside clothes, there will be stalls selling vintage furnishings. “We have proper chandeliers coming,” said Berger. “Just yesterday I booked in a ‘kitchenalia’ store selling glassware and pottery and stuff for the home. They will be next to a stall that sells Sixties and Seventies movie posters.”

Berger has already bought a pair of Seventies roller-skates to wear at the festival’s Roller Disco, one of several music arenas dedicated to specific decades. Music will range from Sixties icons Sandie Shaw and Martha and the Vandellas to contemporary party hosts Horse Meat Disco.

According to Hemingway, the music industry’s problems began when it lost sight of its relationship with stylish dress. “When I was growing up, music and fashion went totally together,” he said, recalling his childhood love for the style of David Bowie and the close relationship between Acid House and the Red or Dead clothing label that he founded with his wife and business partner Gerardine.

He said the media has prevented British style movements emerging in the past 20 years by saturating new trends before they had a chance to develop. Britpop, he argued, did not have its own look. “Damon Albarn in a Harrington jacket and jeans is not a seminal moment in youth culture and you can’t picture how Brett Anderson in Suede dressed.”

The loss of album artwork to the culture of downloading has also cut the ties between music and style, he said, claiming that the Vintage Festival could play a role in reversing that trend. “The reason that music was of more value was because it was wrapped up in graphics, design and fashion,” he said. “I think there’s a business case for bringing that back together, where you go to an event and music and fashion are totally intertwined.”

Vintage Festival is at Goodwood, West Sussex, 13-15 August

Source:  Fashion Newspaper

July 2010

American Eagle Outfitters, Inc. (NYSE: AEO) today announced a break-through back-to-school promotion in which every customer who tries on a pair of AE jeans receives a free smartphone after instant discount with a new two-year service plan, from July 21 to August 3. Customers can choose from more than 40 phones from a variety of top brands including BlackBerry® and Android™ smartphones and many others. Every customer who takes advantage of the promotion will also receive a $25 AE “Money Card” redeemable online or in stores.

“American Eagle Outfitters wants to send our customers back-to-school in style with new denim and a new phone,” said Fred Grover, executive vice president of marketing, American Eagle Outfitters, Inc. “This promotion adds a level of excitement and fun to our customers’ shopping experience, as well as making a powerful statement about our confidence in the denim collection.”

The AE back-to-school denim collection includes a complete range of fits and washes. AE women’s denim fits include the new Jegging, as well as Skinny, Super Skinny, Artist™, Slim Boot, Favorite Boyfriend, Artist Crop and Boy Fit Crop. The AE men’s collection includes three new fits—Slim, Low Rise Boot Signature Stitch, and Relaxed, as well as Straight, Low Rise Boot, and Bootcut.

How it works:

  • As customers exit the AE fitting rooms after trying on jeans, they will receive a special card that explains how to select their phone and carrier at www.ae.com/jeans.
  • The new phone and $25 AE Money Card is sent to the customer via FedEx.
  • Users will be given the opportunity to download an AE logo to their phone deck that acts as a direct link to the AE mobile site.
  • Online shoppers will receive the special card in their order shipment with every denim purchase.

**Promotion is available to U.S. customers only and offered only while supplies last. Please see www.ae.com/jeans for complete rules and information.

About American Eagle Outfitters, Inc.

American Eagle Outfitters, Inc., through its subsidiaries, (“AEO, Inc.”) offers high-quality, on-trend clothing, accessories and personal care products at affordable prices. The American Eagle Outfitters® brand targets 15 to 25 year old girls and guys, with 934 stores in the U.S. and Canada and online at www.ae.com. aerie® by american eagle offers Dormwear® and intimates collections for the AE® girl, with 143 standalone stores in the U.S. and Canada and online at www.aerie.com. The latest brand, 77kids® by american eagle®, is available online only at www.77kids.com. The 77kids brand offers “kid cool,” durable clothing and accessories for kids ages two to 10. AE.COM®, the online home of the brands of AEO, Inc. ships to more than 76 countries worldwide.

Material girl Madonna and her thirteen year old daughter Lourdes have a new line at Macy’s called New Material. And yes, we here at Style Seen Daily have a sneak peak at some of the pieces.

New Material offers clothing, shoes, jewelry and handbags influenced by this pop mugol mom’s 1980s style.  In sum, get ready for loads of lace and girly frills like roses and ruffles.

The line is meant for teenagers (but that isn’t set in stone) and the clothing items are on average less than $40.

From top, black mini dress with white washed out accents for $24, fun flirty floral skirt for $22 at Macy’s, studded rocker vest for $58 at Macy’s.

So get ready for the 80′s flashback with this line come August 2010, just in time for Madonna’s 52nd birthday (August 16).  We’ll make sure to include it in our Style Seen Daily Showroom as soon as it’s ready for purchase because “you know that we’re living in a material world.”  Well at least Madanna hopes that.

Britney Spears fashion line can be found at Kohls.

Pop princess Britney Spears is back in the fashion world with her limited-edition fashion line from Candie’s that is now sold exclusely at Kohl’s.

The star speaks out about her inspiration for the new line saying,”this collection really represents my personal style. I took pieces from my Circus tour and pieces that I wear every day.”

Britney’s line offers a fresh look, its young, fun and flirty with summer dresses and funky jewelry  and we haven’t told you the best part just yet….

It’s affordable fashion.

Get the Spears style like a little black dress for $58.00 or a fun summer top for $38.00.

Click here to check out these looks in our Style Seen Daily showroom.

Actress Natasha Alam wearing Mara Hoffman.

The bloodsucking actress Natasha Alam from the hot show “True Blood” looked super sultry at the NYLON & KIN June/July Music issue party wearing a ruched open back dress in quartz lime.

This sexy dress is designed by Mara Hoffman who is inspired by her travels and the world around us. Accenting  her outfit were jewels by SoHo Hearts, studded bracelets, gold plated hoop earrings with a splash of turquoise, and a scarlet ring.

She may play a vampire on her show, but she had some major style at this red carpet event.

Nathasha’s look is vamptastic and we here  at Style Seen Daily want more.

Style Seen Daily ™ Established 2008.

Contact: info@styleseendaily.com

Entertainment services in the nature of providing audio, video, photographs, and prose in the field of fashion, style, trends, lifestyle, provided through television, cable, satellite, broadcasts via telephone and via the Internet, and broadcasts via the Internet viewable on portable and wireless communications devices.